Is SEO essential for online website promotion?
SEO is just one of many marketing strategies that you can use to promote your website. However, SEO can help improve the visibility of your website, which may lead to increased traffic, improved organic search results, and improved rankings over time.
When a website achieves a higher ranking in search results, it enhances its brand perception among potential customers, leading to increased organic traffic and site engagement. This, in turn, can contribute to the generation of leads and sales.
“SEO is the best digital investment because results compound. Done correctly, your investment doesn’t grow 10% per month or become 10% more cost-effective, like PPC ad optimization. Instead, it 10x’s. Then, it 10x’s again” – Search Engine Land
Here's related information that you may also find helpful – Why do search engines need to adjust their algorithms frequently?
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