What types of content tend to go viral on Instagram?
Content that evokes anticipation, joy, surprise, trust, or a combination of these emotions is more likely to go viral on Instagram, in general, or on any social media network.
Remember - “The best marketers understand the art and science of viral content creation lies in understanding your audience’s emotions and behaviors in relation to your services, products and industry” – Search Engine Land
Here's related information that you may also find helpful – Meme Marketing Statistics
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