Updated: 17 hours ago
9 Reasons WHY 'Articles' Remain Internet's Favourite Marketing Strategy:
You might have heard it... "Content Is King". And when it comes to web surfers, they come online for two major reasons, one is to check their email and another is to search/explore the web for "Information".
Because that's what its primary purpose was before they decided to commercialize it to what it is today.
And... what do 'Articles' contain? The answer is quite simple... "Information".
So, what does this have to do with you?
Be the one who supplies it. It's that simple.
Now, for the rest of this article, I'm going to show you 9 reasons WHY you should and/or need to get started using 'Articles' as one of your online marketing strategies [Content Marketing] so you too can reap the benefits in the long term which not many thought of!.
It's no secret that Search Engines attract or love content, so if you supply it on a regular basis you are giving them a great reason to stop by to take a look around.
Once there, they'll grab or explore and index your website which is just what you want.
2. Website and Newsletter:
I touched preamble on this earlier about why web surfers come online. Content website owners need fresh content to keep their visitors and/or subscribers coming back, whereas newsletter publishers also need fresh content for their "email" newsletters that they publish and send to their subscriber base to get connected and build relationships.
3. Life Term Residual Traffic:
Articles produce life-long residual traffic because website owners, newsletter publishers, and article directories archive them for their visitors to read and search through.
This is yet another great reason to start using articles as one of your online marketing strategies simply because you are going to offer 'Reprint Rights' with all the articles you produce giving Website and Newsletter owners permission to publish them causing a viral explosion and traffic surge to your website.
5. You can syndicate them via RSS:
If you are up to speed on the latest marketing technology called RSS (Real Simple Syndication) and you write 'Articles' on a regular basis you can set up an RSS feed that web surfers and/or website owners can 'Opt-In' to and syndicate your 'Articles' via RSS to them, plus, you can also submit your RSS feed(s) to RSS search engines and directories.
6. Bloggers with BLOGS need "Information":
Bloggers with BLOGS need information too. If you provide quality information related to a specific Blog that blog owner just might post your article on his/her blog for their audiences/readership to read giving you again more free exposure for your business.
It gets better. Blogs also use RSS(Real Simple Syndication) to syndicate their content to various search engines, RSS search engines, and directories giving you again more free exposure through their feed. [Here are the 44 Ways To Earn From Your Blog]
7. Information product developers need them:
Ever receive a free ebook of some sort in your Inbox with related articles inside it from other authors? When you offer your articles with 'Reprint Rights' and someone decides to include your article in their ebook for a Viral marketing campaign they're working on, guess what? More free targeted traffic for you as that particular ebook circulates across the Internet.
Remember, the Internet is all about numbers and Forums/Newsgroups contain numbers and are yet another avenue for you to gain some extra exposure for free for your online business through your articles. Make sure you read their 'Terms' before you start posting because you don't want to receive any nasty comments in your Inbox.
9. Credibility as an Expert or Authority:
The best way to gain the trust of your potential customers online is to supply them with quality "Information". By doing this you are stepping up and telling them that you know what you are talking about within the industry and you are giving them a reason to look into what you have to offer further by following the link you provide either at the end of your article or in between.
To sum up: "Content Is King" online and will remain always as a King for as long as the Internet exists!! So, when you work continuously and offer information to the internet, don't forget to leverage all of the above benefits that will assist you in attracting traffic, audience, leads, and even sales to your business.
Here are the latest key stats and insights from the Content Marketing Report by Semrush that strengthens the need for Content Marketing for business success.
All the best....
By the way, if you're having difficulties for creating content or writing articles for your blog, or even if you're experiencing writer's block, don't worry; this AI-powered tool will do the heavy lifting for you and generate the content you want in seconds! – start writing for free.
P.S: If you think this blog post will benefit you or others in your network/community, please share it, so that those in need can benefit from your little efforts! Also, don’t forget to see other value packed blog posts from this blog that might help you/your business.