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Affiliate Marketing Versus Network Marketing: What's The Difference?

Affiliate Marketing Versus Network Marketing: What's The Difference You Should Know To Start?

Affiliate Marketing and Network Marketing both have their pros and cons. The way you choose to market your products and services will depend on what you need to accomplish, who you want to reach, and how much time and money you're willing to put into it.

Here are some of the main differences between affiliate marketing and network marketing. Be sure to read more about both of these marketing strategies before deciding which is right for you to start making money!

What is Affiliate Marketing?:

Affiliate Marketing is promoting other person’s or other company’s or other businesses products or services to market or audience or friends or followers or family or visitors (in general to anyone) and if someone purchases or buys through your referral link or affiliate link, then you earn a commission on each sale, which varies business to business (affiliate programs).

You need to drive your traffic or audience or prospects to your affiliate products by safe professional practices either through your social media platforms or blogs or website or articles or videos or any online methods and if these customers and those interested in your products/services, if they buy through your affiliate link, you earn a commission on each sale.

What is Network Marketing?:

With network marketing, individuals sell the company’s products to other people (direct to consumers). It's called "network marketing" because the individual is part of a network of other people who are all trying to sell products and earn income. Network marketers often recruit others (down the line) to sell the company’s products or services as part of their team and grow their network.

This form of marketing is also known as Direct Selling Marketing or Multi-Level Marketing.

The Pros and Cons of Affiliate Marketing:

Affiliates are free to promote whatever they want. Ideally from a success perspective, it is advised to choose a niche to promote products or services.

There are many advantages of affiliate marketing:

  • It's less expensive than traditional advertising and promotion methods.

  • You can reach more people because of the variety of online marketing strategies available.

  • There’s no need for your business to have an inventory of products. The shipping, logistics, taxes and all others are completely taken care of by the business or company you are dealing with.

  • You can scale it up and down depending on your needs and budget.

  • Your success is dependent upon your individual efforts in the majority of cases.

  • The earning potential is huge with automation integration into the business.

  • Your physical presence is not required to sell as everything happens in the online mode.

The drawbacks of affiliate marketing include:

  • The quality of the products you promote will depend on the person or business you're working with.

  • Competition in affiliate marketing is tough since there are so many people doing it.

  • Personal branding is crucial to make someone trust you and purchase through you or through your link and this branding requires a lot of effort.

The Pros and Cons of Network Marketing:

Network marketing is a way of selling products in which the person who sells them earns commissions not only from his own sales but also from the sales of others he recruits. It's the ultimate form of "teamwork". The company offers commissions for anything sold by anyone in their downline, which can provide an additional incentive.

The downside to network marketing is that you have to recruit other people, so it can take more time and be more emotionally draining than doing it on your own. Depending on the company or business, you may have to invest a bit of money upfront and invest in time in order to start and succeed in this business. You'll also need to work hard at recruiting people to sell your products who are willing to do all the work for you. There is greater supervision required in this form of marketing.

The pros and cons of network marketing vary greatly depending on what type of network marketing you do. But in general, network marketers use their social circles and their network to create sales opportunities. They also recruit new under them to grow sales. The selling modalities change slightly from company to company.

Your success is dependent upon your individual and as well as your down-the-line team efforts. Network Marketing is a time-consuming process and is likely to get affected due to Corona like crisis. The chances of physical meeting and presence are more in this type of marketing compared with almost negligible in Affiliate Marketing.


In the digital age, there are many ways to make money online. Affiliate marketing and network marketing are two of the most popular ways.

Affiliate marketing entails promoting a merchant's products or services and then earning a commission for each sale that you generate. Network marketing, on the other hand, is a business that relies on a team of people to sell products.

In affiliate marketing, the merchant offers promotional resources such as banners, images, templates, swipe files, videos while the affiliate creates the content around it either on the site or on the blog or on the social media or any other form to promote and earn a sale.

In network marketing, the merchant offers the products and teams of distributors sell them to customers.

The pros and cons of affiliate marketing are largely dependent on what kind of affiliate you are (i.e., an affiliate marketer who promotes other people's products or an affiliate marketer who promotes their own). The pros and cons of network marketing are largely dependent on what type of company you invest in (i.e., a company with a traditional business mechanism or that involves modern strategies meeting current trends).

In either case, consistent efforts are a must to get succeeded.

So, what are you waiting for?

Think, decide and take a call as you think fits for you!

All the best...

P.S: If you think this blog post will benefit you or others in your network/community, please share it, so that those in need can benefit from your tiny efforts! Also, don’t forget to see other value-packed blog posts from this blog that might help you/your business.

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