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Digital Market Outlook’s Global Summary Stats, Insights and Forecasts-2022


Digital Market Outlook’s Global Summary Stats, Insights, and Forecasts-2022


A. eCommerce Market Outlook’s Stats, Insights, and Forecasts-2022:

  • Revenue in the eCommerce market is projected to reach US$4.15tn in 2022.

  • Revenue is expected to show an annual growth rate (CAGR 2022-2025) of 11.35%, resulting in a projected market volume of US$5.73tn by 2025.

  • With a projected market volume of US$1,412.00bn in 2022, most revenue is generated in China.

  • In the eCommerce market, the number of users is expected to amount to 4,877.0m users by 2025.

  • User penetration will be 53.8% in 2022 and is expected to hit 62.4% by 2025.

  • The average revenue per user (ARPU) is expected to amount to US$1,012.00.


1. Electronics eCommerce Stats:

  • Revenue in the Electronics segment is projected to reach US$1.01tn in 2022.

  • Revenue is expected to show an annual growth rate (CAGR 2022-2025) of 7.81%, resulting in a projected market volume of US$1.26tn by 2025.

  • With a projected market volume of US$393.50bn in 2022, most revenue is generated in China.

  • In the Electronics segment, the number of users is expected to amount to 3,454.6m users by 2025.

  • User penetration will be 34.3% in 2022 and is expected to hit 44.2% by 2025.

  • The average revenue per user (ARPU) is expected to amount to US$386.00.


2. Fashion eCommerce Stats:

  • Revenue in the Fashion segment is projected to reach US$0.99tn in 2022.

  • Revenue is expected to show an annual growth rate (CAGR 2022-2025) of 11.19%, resulting in a projected market volume of US$1.36tn by 2025.

  • With a projected market volume of US$312.20bn in 2022, most revenue is generated in China.

  • In the Fashion segment, the number of users is expected to amount to 3,141.8m users by 2025.

  • User penetration will be 32.1% in 2022 and is expected to hit 40.2% by 2025.

  • The average revenue per user (ARPU) is expected to amount to US$403.60.


3. Furniture eCommerce Stats:

  • Revenue in the Furniture segment is projected to reach US$499.20bn in 2022.

  • Revenue is expected to show an annual growth rate (CAGR 2022-2025) of 13.01%, resulting in a projected market volume of US$720.40bn by 2025.

  • With a projected market volume of US$149,400.00m in 2022, most revenue is generated in the United States.

  • In the Furniture segment, the number of users is expected to amount to 1,788.2m users by 2025.

  • User penetration will be 16.6% in 2022 and is expected to hit 22.9% by 2025.

  • The average revenue per user (ARPU) is expected to amount to US$396.00.


4. Toys, Hobby, and DIY Stats:

  • Revenue in the Toys, Hobby & DIY segment is projected to reach US$568.20bn in 2022.

  • Revenue is expected to show an annual growth rate (CAGR 2022-2025) of 10.15%, resulting in a projected market volume of US$759.40bn by 2025.

  • With a projected market volume of US$232.10bn in 2022, most revenue is generated in China.

  • In the Toys, Hobby & DIY segment, the number of users is expected to amount to 2,924.2m users by 2025.

  • User penetration will be 27.9% in 2022 and is expected to hit 37.4% by 2025.

  • The average revenue per user (ARPU) is expected to amount to US$267.20.


5. Beauty, Health, Personal, and Household Care Stats:

  • Revenue in the Beauty, Health, Personal & Household Care segment is projected to reach US$415.70bn in 2022.

  • Revenue is expected to show an annual growth rate (CAGR 2022-2025) of 12.41%, resulting in a projected market volume of US$590.50bn by 2025.

  • With a projected market volume of US$109.80bn in 2022, most revenue is generated in China.

  • In the Beauty, Health, Personal & Household Care segment, the number of users is expected to amount to 2,133.4m users by 2025.

  • User penetration will be 21.6% in 2022 and is expected to hit 27.3% by 2025.

  • The average revenue per user (ARPU) is expected to amount to US$252.70.


6. Food Stats:

  • Revenue in the Food segment is projected to reach US$274.10bn in 2022.

  • Revenue is expected to show an annual growth rate (CAGR 2022-2025) of 23.26%, resulting in a projected market volume of US$513.30bn by 2025.

  • With a projected market volume of US$91,210.00m in 2022, most revenue is generated in China.

  • In the Food segment, the number of users is expected to amount to 1,238.0m users by 2025.

  • User penetration will be 11.9% in 2022 and is expected to hit 15.8% by 2025.

  • The average revenue per user (ARPU) is expected to amount to US$302.00.


7. Beverages Stats:

  • Revenue in the Beverages segment is projected to reach US$232.20bn in 2022.

  • Revenue is expected to show an annual growth rate (CAGR 2022-2025) of 13.95%, resulting in a projected market volume of US$343.60bn by 2025.

  • With a projected market volume of US$87,120.00m in 2022, most revenue is generated in China.

  • In the Beverages segment, the number of users is expected to amount to 1,316.6m users by 2025.

  • User penetration will be 12.7% in 2022 and is expected to hit 16.8% by 2025.

  • The average revenue per user (ARPU) is expected to amount to US$240.50.


8. Media Stats:

  • Revenue in the Media segment is projected to reach US$163.70bn in 2022.

  • Revenue is expected to show an annual growth rate (CAGR 2022-2025) of 3.08%, resulting in a projected market volume of US$179.30bn by 2025.

  • With a projected market volume of US$74,140.00m in 2022, most revenue is generated in China.

  • In the Media segment, the number of users is expected to amount to 2,482.5m users by 2025.

  • User penetration will be 24.1% in 2022 and is expected to hit 31.8% by 2025.

  • The average revenue per user (ARPU) is expected to amount to US$89.31.


B. Digital Health Market Outlook’s Stats, Insights, and Forecasts-2022:

  • Revenue in the Digital Health market is projected to reach US$149.90bn in 2022.

  • Revenue is expected to show an annual growth rate (CAGR 2022-2026) of 10.59%, resulting in a projected market volume of US$224.20bn by 2026.

  • The average revenue per user (ARPU) is expected to amount to US$43.34.

  • In global comparison, most revenue will be generated in China (US$44,680.00m in 2022).

  • The market's largest segment will be Digital Fitness & Well-Being with a total revenue value of US$88.67bn in 2022.


1. Digital Fitness and Wellbeing Stats:

  • Revenue in the Digital Fitness & Well-Being segment is projected to reach US$88.67bn in 2022.

  • Revenue is expected to show an annual growth rate (CAGR 2022-2026) of 11.14%, resulting in a projected market volume of US$135.30bn by 2026.

  • User penetration will be 17.67% in 2022 and is expected to hit 21.87% by 2026.

  • The average revenue per user (ARPU) is expected to amount to US$65.91.

  • In global comparison, most revenue will be generated in China (US$26,570.00m in 2022).


2. eHealth Stats:

  • Revenue in the eHealth segment is projected to reach US$61.18bn in 2022.

  • Revenue is expected to show an annual growth rate (CAGR 2022-2026) of 9.79%, resulting in a projected market volume of US$88.89bn by 2026.

  • User penetration will be 27.74% in 2022 and is expected to hit 34.92% by 2026.

  • The average revenue per user (ARPU) is expected to amount to US$28.97.

  • In global comparison, most revenue will be generated in China (US$18,110.00m in 2022).


C. App Market Outlook’s Stats, Insights, and Forecasts-2022:

  • Total revenue in the App market is projected to reach US$465.70bn in 2022.

  • Total revenue is expected to show an annual growth rate (CAGR 2022-2026) of 8.31%, resulting in a projected market volume of US$641.00bn by 2026.

  • In-app purchase (IAP) revenue in the App market is projected to reach US$214.60bn in 2022.

  • Paid app revenue in the App market is projected to reach US$5.44bn in 2022.

  • Advertising revenue in the App market is projected to reach US$245.60bn in 2022.

  • The number of downloads in the App market is projected to reach 247,175.0m downloads in 2022.

  • The average revenue per download currently is expected to amount to US$1.88.

  • A global comparison reveals that most revenue is generated in China (US$180.50bn in 2022).


1. Books and Reference Apps Stats:

  • Total revenue in the Books & Reference segment is projected to reach US$8.90bn in 2022.

  • Total revenue is expected to show an annual growth rate (CAGR 2022-2026) of 9.99%, resulting in a projected market volume of US$13.02bn by 2026.

  • In-app purchase (IAP) revenue in the Books & Reference segment is projected to reach US$3.01bn in 2022.

  • Paid app revenue in the Books & Reference segment is projected to reach US$0.26bn in 2022.

  • Advertising revenue in the Books & Reference segment is projected to reach US$5.62bn in 2022.

  • The number of downloads in the Books & Reference segment is projected to reach 2,596.1m downloads in 2022.

  • The average revenue per download currently is expected to amount to US$3.43.

  • A global comparison reveals that most revenue is generated in Japan (US$4,049.00m in 2022).


2. Business Apps Stats:

  • Total revenue in the Business segment is projected to reach US$3.07bn in 2022.

  • Total revenue is expected to show an annual growth rate (CAGR 2022-2026) of 10.27%, resulting in a projected market volume of US$4.54bn by 2026.

  • In-app purchase (IAP) revenue in the Business segment is projected to reach US$1,144.00m in 2022.

  • Paid app revenue in the Business segment is projected to reach US$128.10m in 2022.

  • Advertising revenue in the Business segment is projected to reach US$1,801.00m in 2022.

  • The number of downloads in the Business segment is projected to reach 3,634.0m downloads in 2022.

  • The average revenue per download currently is expected to amount to US$0.85.

  • A global comparison reveals that most revenue is generated in the United States (US$1,232.00m in 2022).


3. Education Apps Stats:

  • Total revenue in the Education segment is projected to reach US$7.65bn in 2022.

  • Total revenue is expected to show an annual growth rate (CAGR 2022-2026) of 8.72%, resulting in a projected market volume of US$10.69bn by 2026.

  • In-app purchase (IAP) revenue in the Education segment is projected to reach US$2.92bn in 2022.

  • Paid app revenue in the Education segment is projected to reach US$0.19bn in 2022.

  • Advertising revenue in the Education segment is projected to reach US$4.54bn in 2022.

  • The number of downloads in the Education segment is projected to reach 4,994.3m downloads in 2022.

  • The average revenue per download currently is expected to amount to US$1.53.

  • A global comparison reveals that most revenue is generated in China (US$3,458.00m in 2022).


4. Entertainment Apps Stats:

  • Total revenue in the Entertainment segment is projected to reach US$31.51bn in 2022.

  • Total revenue is expected to show an annual growth rate (CAGR 2022-2026) of 8.30%, resulting in a projected market volume of US$43.35bn by 2026.

  • In-app purchase (IAP) revenue in the Entertainment segment is projected to reach US$11.37bn in 2022.

  • Paid app revenue in the Entertainment segment is projected to reach US$0.05bn in 2022.

  • Advertising revenue in the Entertainment segment is projected to reach US$20.09bn in 2022.

  • The number of downloads in the Entertainment segment is projected to reach 12,208.7m downloads in 2022.

  • The average revenue per download currently is expected to amount to US$2.58.

  • A global comparison reveals that most revenue is generated in China (US$14,790.00m in 2022).


5. Finance Apps Stats:

  • Total revenue in the Finance segment is projected to reach US$1.10bn in 2022.

  • Total revenue is expected to show an annual growth rate (CAGR 2022-2026) of 7.92%, resulting in a projected market volume of US$1.49bn by 2026.

  • In-app purchase (IAP) revenue in the Finance segment is projected to reach US$323.80m in 2022.

  • Paid app revenue in the Finance segment is projected to reach US$55.67m in 2022.

  • Advertising revenue in the Finance segment is projected to reach US$717.10m in 2022.

  • The number of downloads in the Finance segment is projected to reach 2,656.2m downloads in 2022.

  • The average revenue per download currently is expected to amount to US$0.41.

  • A global comparison reveals that most revenue is generated in China (US$431.20m in 2022).


6. Food and Drink Apps Stats:

  • Total revenue in the Food & Drink segment is projected to reach US$0.79bn in 2022.

  • Total revenue is expected to show an annual growth rate (CAGR 2022-2026) of 9.03%, resulting in a projected market volume of US$1.12bn by 2026.

  • In-app purchase (IAP) revenue in the Food & Drink segment is projected to reach US$269.20m in 2022.

  • Paid app revenue in the Food & Drink segment is projected to reach US$86.38m in 2022.

  • Advertising revenue in the Food & Drink segment is projected to reach US$438.50m in 2022.

  • The number of downloads in the Food & Drink segment is projected to reach 1,951.5m downloads in 2022.

  • The average revenue per download currently is expected to amount to US$0.41.

  • A global comparison reveals that most revenue is generated in China (US$708.50m in 2022).


7. Health and Fitness Apps Stats:

  • Total revenue in the Health & Fitness segment is projected to reach US$7.67bn in 2022.

  • Total revenue is expected to show an annual growth rate (CAGR 2022-2026) of 8.10%, resulting in a projected market volume of US$10.48bn by 2026.

  • In-app purchase (IAP) revenue in the Health & Fitness segment is projected to reach US$2.58bn in 2022.

  • Paid app revenue in the Health & Fitness segment is projected to reach US$0.13bn in 2022.

  • Advertising revenue in the Health & Fitness segment is projected to reach US$4.96bn in 2022.

  • The number of downloads in the Health & Fitness segment is projected to reach 3,764.1m downloads in 2022.

  • The average revenue per download currently is expected to amount to US$2.04.

  • A global comparison reveals that most revenue is generated in the United States (US$3,233.00m in 2022).


8. Lifestyle Apps Stats:

  • Total revenue in the Lifestyle segment is projected to reach US$11.51bn in 2022.

  • Total revenue is expected to show an annual growth rate (CAGR 2022-2026) of 7.34%, resulting in a projected market volume of US$15.28bn by 2026.

  • In-app purchase (IAP) revenue in the Lifestyle segment is projected to reach US$4.35bn in 2022.

  • Paid app revenue in the Lifestyle segment is projected to reach US$0.10bn in 2022.

  • Advertising revenue in the Lifestyle segment is projected to reach US$7.05bn in 2022.

  • The number of downloads in the Lifestyle segment is projected to reach 4,911.1m downloads in 2022.

  • The average revenue per download currently is expected to amount to US$2.34.

  • A global comparison reveals that most revenue is generated in China (US$4,361.00m in 2022).


9. Medical Apps Stats:

  • Total revenue in the Medical segment is projected to reach US$0.71bn in 2022.

  • Total revenue is expected to show an annual growth rate (CAGR 2022-2026) of 9.33%, resulting in a projected market volume of US$1.01bn by 2026.

  • In-app purchase (IAP) revenue in the Medical segment is projected to reach US$497.00m in 2022.

  • Paid app revenue in the Medical segment is projected to reach US$74.53m in 2022.

  • Advertising revenue in the Medical segment is projected to reach US$134.70m in 2022.

  • The number of downloads in the Medical segment is projected to reach 305.4m downloads in 2022.

  • The average revenue per download currently is expected to amount to US$2.31.

  • A global comparison reveals that most revenue is generated in China (US$205.70m in 2022).


10. Music Apps Stats:

  • Total revenue in the Music segment is projected to reach US$11.27bn in 2022.

  • Total revenue is expected to show an annual growth rate (CAGR 2022-2026) of 6.63%, resulting in a projected market volume of US$14.57bn by 2026.

  • In-app purchase (IAP) revenue in the Music segment is projected to reach US$3.85bn in 2022.

  • Paid app revenue in the Music segment is projected to reach US$0.15bn in 2022.

  • Advertising revenue in the Music segment is projected to reach US$7.27bn in 2022.

  • The number of downloads in the Music segment is projected to reach 8,067.4m downloads in 2022.

  • The average revenue per download currently is expected to amount to US$1.40.

  • A global comparison reveals that most revenue is generated in China (US$4,040.00m in 2022).


11. Navigation Apps Stats:

  • Total revenue in the Navigation segment is projected to reach US$1.17bn in 2022.

  • Total revenue is expected to show an annual growth rate (CAGR 2022-2026) of 8.75%, resulting in a projected market volume of US$1.64bn by 2026.

  • In-app purchase (IAP) revenue in the Navigation segment is projected to reach US$376.80m in 2022.

  • Paid app revenue in the Navigation segment is projected to reach US$107.40m in 2022.

  • Advertising revenue in the Navigation segment is projected to reach US$690.30m in 2022.

  • The number of downloads in the Navigation segment is projected to reach 681.5m downloads in 2022.

  • The average revenue per download currently is expected to amount to US$1.72.

  • A global comparison reveals that most revenue is generated in the United States (US$370.90m in 2022).


12. News and Magazines Apps Stats:

  • Total revenue in the News & Magazines segment is projected to reach US$1.37bn in 2022.

  • Total revenue is expected to show an annual growth rate (CAGR 2022-2026) of 8.44%, resulting in a projected market volume of US$1.89bn by 2026.

  • In-app purchase (IAP) revenue in the News & Magazines segment is projected to reach US$574.50m in 2022.

  • Paid app revenue in the News & Magazines segment is projected to reach US$15.31m in 2022.

  • Advertising revenue in the News & Magazines segment is projected to reach US$777.40m in 2022.

  • The number of downloads in the News & Magazines segment is projected to reach 1,206.2m downloads in 2022.

  • The average revenue per download currently is expected to amount to US$1.13.

  • A global comparison reveals that most revenue is generated in China (US$621.10m in 2022).


13. Photo and Video Apps Stats:

  • Total revenue in the Photo & Video segment is projected to reach US$18.97bn in 2022.

  • Total revenue is expected to show an annual growth rate (CAGR 2022-2026) of 8.78%, resulting in a projected market volume of US$26.56bn by 2026.

  • In-app purchase (IAP) revenue in the Photo & Video segment is projected to reach US$6.06bn in 2022.

  • Paid app revenue in the Photo & Video segment is projected to reach US$2.09bn in 2022.

  • Advertising revenue in the Photo & Video segment is projected to reach US$10.82bn in 2022.

  • The number of downloads in the Photo & Video segment is projected to reach 26,397.7m downloads in 2022.

  • The average revenue per download currently is expected to amount to US$0.72.

  • A global comparison reveals that most revenue is generated in China (US$7,993.00m in 2022).


14. Productivity Apps Stats:

  • Total revenue in the Productivity segment is projected to reach US$9.99bn in 2022.

  • Total revenue is expected to show an annual growth rate (CAGR 2022-2026) of 7.47%, resulting in a projected market volume of US$13.32bn by 2026.

  • In-app purchase (IAP) revenue in the Productivity segment is projected to reach US$3.46bn in 2022.

  • Paid app revenue in the Productivity segment is projected to reach US$0.16bn in 2022.

  • Advertising revenue in the Productivity segment is projected to reach US$6.37bn in 2022.

  • The number of downloads in the Productivity segment is projected to reach 7,616.1m downloads in 2022.

  • The average revenue per download currently is expected to amount to US$1.31.

  • A global comparison reveals that most revenue is generated in China (US$4,652.00m in 2022).


15. Shopping Apps Stats:

  • Total revenue in the Shopping segment is projected to reach US$1.00bn in 2022.

  • Total revenue is expected to show an annual growth rate (CAGR 2022-2026) of 10.14%, resulting in a projected market volume of US$1.48bn by 2026.

  • In-app purchase (IAP) revenue in the Shopping segment is projected to reach US$334.70m in 2022.

  • Paid app revenue in the Shopping segment is projected to reach US$50.21m in 2022.

  • Advertising revenue in the Shopping segment is projected to reach US$619.60m in 2022.

  • The number of downloads in the Shopping segment is projected to reach 1,124.6m downloads in 2022.

  • The average revenue per download currently is expected to amount to US$0.89.

  • A global comparison reveals that most revenue is generated in the United States (US$376.60m in 2022).


16. Social Networking Apps Stats:

  • Total revenue in the Social Networking segment is projected to reach US$46.43bn in 2022.

  • Total revenue is expected to show an annual growth rate (CAGR 2022-2026) of 8.40%, resulting in a projected market volume of US$64.11bn by 2026.

  • In-app purchase (IAP) revenue in the Social Networking segment is projected to reach US$16.62bn in 2022.

  • Paid app revenue in the Social Networking segment is projected to reach US$0.03bn in 2022.

  • Advertising revenue in the Social Networking segment is projected to reach US$29.78bn in 2022.

  • The number of downloads in the Social Networking segment is projected to reach 11,190.8m downloads in 2022.

  • The average revenue per download currently is expected to amount to US$4.15.

  • A global comparison reveals that most revenue is generated in China (US$29,470.00m in 2022).


17. Sports Apps Stats:

  • Total revenue in the Sports segment is projected to reach US$3.96bn in 2022.

  • Total revenue is expected to show an annual growth rate (CAGR 2022-2026) of 7.16%, resulting in a projected market volume of US$5.22bn by 2026.

  • In-app purchase (IAP) revenue in the Sports segment is projected to reach US$1.30bn in 2022.

  • Paid app revenue in the Sports segment is projected to reach US$0.19bn in 2022.

  • Advertising revenue in the Sports segment is projected to reach US$2.47bn in 2022.

  • The number of downloads in the Sports segment is projected to reach 2,033.9m downloads in 2022.

  • The average revenue per download currently is expected to amount to US$1.95.

  • A global comparison reveals that most revenue is generated in the United States (US$1,429.00m in 2022).


18. Travel Apps Stats:

  • Total revenue in the Travel segment is projected to reach US$0.36bn in 2022.

  • Total revenue is expected to show an annual growth rate (CAGR 2022-2026) of 10.37%, resulting in a projected market volume of US$0.54bn by 2026.

  • In-app purchase (IAP) revenue in the Travel segment is projected to reach US$96.67m in 2022.

  • Paid app revenue in the Travel segment is projected to reach US$107.60m in 2022.

  • Advertising revenue in the Travel segment is projected to reach US$159.50m in 2022.

  • The number of downloads in the Travel segment is projected to reach 2,308.2m downloads in 2022.

  • The average revenue per download currently is expected to amount to US$0.16.

  • A global comparison reveals that most revenue is generated in China (US$122.80m in 2022).


19. Utilities Apps Stats:

  • Total revenue in the Utilities segment is projected to reach US$5.18bn in 2022.

  • Total revenue is expected to show an annual growth rate (CAGR 2022-2026) of 6.80%, resulting in a projected market volume of US$6.74bn by 2026.

  • In-app purchase (IAP) revenue in the Utilities segment is projected to reach US$1.86bn in 2022.

  • Paid app revenue in the Utilities segment is projected to reach US$0.12bn in 2022.

  • Advertising revenue in the Utilities segment is projected to reach US$3.19bn in 2022.

  • The number of downloads in the Utilities segment is projected to reach 18,179.1m downloads in 2022.

  • The average revenue per download currently is expected to amount to US$0.28.

  • A global comparison reveals that most revenue is generated in China (US$2,729.00m in 2022).


20. Weather Apps Stats:

  • Total revenue in the Weather segment is projected to reach US$0.83bn in 2022.

  • Total revenue is expected to show an annual growth rate (CAGR 2022-2026) of 8.17%, resulting in a projected market volume of US$1.13bn by 2026.

  • In-app purchase (IAP) revenue in the Weather segment is projected to reach US$275.40m in 2022.

  • Paid app revenue in the Weather segment is projected to reach US$46.61m in 2022.

  • Advertising revenue in the Weather segment is projected to reach US$503.30m in 2022.

  • The number of downloads in the Weather segment is projected to reach 734.1m downloads in 2022.

  • The average revenue per download currently is expected to amount to US$1.12.

  • A global comparison reveals that most revenue is generated in China (US$325.30m in 2022).


21. Games Apps Stats:

  • Total revenue in the Games segment is projected to reach US$292.20bn in 2022.

  • Total revenue is expected to show an annual growth rate (CAGR 2022-2026) of 8.36%, resulting in a projected market volume of US$402.80bn by 2026.

  • In-app purchase (IAP) revenue in the Games segment is projected to reach US$153.30bn in 2022.

  • Paid app revenue in the Games segment is projected to reach US$1.29bn in 2022.

  • Advertising revenue in the Games segment is projected to reach US$137.60bn in 2022.

  • The number of downloads in the Games segment is projected to reach 130,613.7m downloads in 2022.

  • The average revenue per download currently is expected to amount to US$2.24.

  • A global comparison reveals that most revenue is generated in China (US$101.40bn in 2022).


D. Digital Media Market Outlook’s Stats, Insights, and Forecasts-2022:

  • Revenue in the Digital Media market is projected to reach US$331.70bn in 2022.

  • The market's largest segment is Video Games with a projected market volume of US$175.10bn in 2022.

  • In global comparison, most revenue will be generated in the United States (US$95,210.00m in 2022).


1. Video Games Stats:

  • Revenue in the Video Games segment is projected to reach US$175.10bn in 2022.

  • Revenue is expected to show an annual growth rate (CAGR 2022-2026) of 8.17%, resulting in a projected market volume of US$239.70bn by 2026.

  • In the Video Games segment, the number of users is expected to amount to 3,197.7m users by 2026.

  • User penetration will be 36.5% in 2022 and is expected to hit 40.6% by 2026.

  • The largest segment is Mobile Games with a market volume of US$124.90bn in 2022.

  • In global comparison, most revenue will be generated in China (US$55,570.00m in 2022).

  • The average revenue per user (ARPU) in the Video Games segment is projected to amount to US$62.97 in 2022.


2. Video-on-demand Stats:

  • Revenue in the Video-on-Demand segment is projected to reach US$98.69bn in 2022.

  • Revenue is expected to show an annual growth rate (CAGR 2022-2026) of 8.29%, resulting in a projected market volume of US$135.70bn by 2026.

  • The largest segment is Video Streaming (SVoD) with a market volume of US$82.43bn in 2022.

  • In global comparison, most revenue will be generated in the United States (US$40,760.00m in 2022).

  • The average revenue per user (ARPU) in the Video-on-Demand segment is projected to amount to US$50.79 in 2022.

  • In the Video-on-Demand segment, the number of users is expected to amount to 2,298.2m users by 2026.

  • User penetration will be 25.5% in 2022 and is expected to hit 29.2% by 2026.


3. ePublishing Stats:

  • Revenue in the ePublishing segment is projected to reach US$29.70bn in 2022.

  • Revenue is expected to show an annual growth rate (CAGR 2022-2026) of 3.28%, resulting in a projected market volume of US$33.79bn by 2026.

  • The largest segment is eBooks with a market volume of US$17.04bn in 2022.

  • In the ePublishing segment, the number of readers is expected to amount to 1,659.5m users by 2026.

  • User penetration in the ePublishing segment is expected to be at 19.6% in 2022.

  • The average revenue per user (ARPU) is expected to amount to US$19.95.

  • In global comparison, most revenue will be generated in the United States (US$10,560.00m in 2022).


4. Digital Music Stats:

  • Revenue in the Digital Music segment is projected to reach US$28.24bn in 2022.

  • Revenue is expected to show an annual growth rate (CAGR 2022-2026) of 7.53%, resulting in a projected market volume of US$37.76bn by 2026.

  • The largest segment is Music Streaming with a market volume of US$26.61bn in 2022.

  • In global comparison, most revenue will be generated in the United States (US$10,300.00m in 2022).

  • In the Digital Music segment, the number of users is expected to amount to 1,419.9m users by 2026.

  • User penetration will be 15.8% in 2022 and is expected to hit 18.0% by 2026.


  • In global comparison, most ad spending will be generated in the United States (US$232.70bn in 2022).


F. eServices Market Outlook’s Stats, Insights, and Forecasts-2022:

  • Revenue in the eServices market is projected to reach US$420.50bn in 2022.

  • Revenue is expected to show an annual growth rate (CAGR 2022-2026) of 8.01%, resulting in a projected market volume of US$572.20bn by 2026.

  • The Event Tickets segment is expected to show a revenue growth of 14.4% in 2023.

  • The market's largest segment is Online Food Delivery with a projected market volume of US$339.30bn in 2022.

  • In global comparison, most revenue will be generated in China (US$169,600.00m in 2022).

  • The average revenue per user (ARPU) in the Online Food Delivery segment is projected to amount to US$175.80 in 2022.

  • In the Online Food Delivery segment, the number of users is expected to amount to 2,655.9m users by 2026.

  • User penetration in the Online Food Delivery segment will be at 25.3% in 2022.


1. Online Food Delivery Stats:

  • Revenue in the Online Food Delivery segment is projected to reach US$339.30bn in 2022.

  • Revenue is expected to show an annual growth rate (CAGR 2022-2026) of 8.28%, resulting in a projected market volume of US$466.50bn by 2026.

  • The market's largest segment is Platform-to-Consumer Delivery with a projected market volume of US$216.00bn in 2022.

  • In global comparison, most revenue will be generated in China (US$158,100.00m in 2022).

  • The average revenue per user (ARPU) in the Online Food Delivery segment is projected to amount to US$175.80 in 2022.

  • In the Online Food Delivery segment, the number of users is expected to amount to 2,655.9m users by 2026.

  • User penetration in the Online Food Delivery segment will be at 25.3% in 2022.


2. Event Tickets Stats:

  • Revenue in the Event Tickets segment is projected to reach US$72.31bn in 2022.

  • Revenue is expected to show an annual growth rate (CAGR 2022-2026) of 6.85%, resulting in a projected market volume of US$94.27bn by 2026.

  • The Event Tickets segment is expected to show a revenue growth of 14.4% in 2023.

  • The market's largest segment is Sport Events with a projected market volume of US$27.62bn in 2022.

  • In global comparison, most revenue will be generated in the United States (US$26,570.00m in 2022).

  • The average revenue per user (ARPU) in the Event Tickets segment is projected to amount to US$92.71 in 2022.

  • In the Event Tickets segment, the number of users is expected to amount to 897.7m users by 2026.

  • User penetration in the Event Tickets segment will be at 10.2% in 2022.


3. Dating Services Stats:

  • Revenue in the Dating Services segment is projected to reach US$8.96bn in 2022.

  • Revenue is expected to show an annual growth rate (CAGR 2022-2026) of 6.38%, resulting in a projected market volume of US$11.48bn by 2026.

  • The market's largest segment is Matchmaking with a projected market volume of US$3.76bn in 2022.

  • In global comparison, most revenue will be generated in the United States (US$1,713.00m in 2022).

  • The average revenue per user (ARPU) in the Dating Services segment is projected to amount to US$14.90 in 2022.

  • In the Dating Services segment, the number of users is expected to amount to 758.1m users by 2026.

  • User penetration in the Dating Services segment will be at 7.9% in 2022.


G. Smart Home Market Outlook’s Stats, Insights, and Forecasts-2022:

  • Revenue in the Smart Home market is projected to reach US$126.10bn in 2022.

  • Revenue is expected to show an annual growth rate (CAGR 2022-2026) of 13.30%, resulting in a projected market volume of US$207.80bn by 2026.

  • In the Smart Home market, the number of active households is expected to amount to 573.7m users by 2026.

  • Household penetration will be 14.2% in 2022 and is expected to hit 25.0% by 2026.

  • The average revenue per installed Smart Home currently is expected to amount to US$409.70.

  • A global comparison reveals that most revenue is generated in the United States (US$33,660.00m in 2022).


1. Energy Management Stats:

  • Revenue in the Energy Management segment is projected to reach US$9.95bn in 2022.

  • Revenue is expected to show an annual growth rate (CAGR 2022-2026) of 13.25%, resulting in a projected market volume of US$16.37bn by 2026.

  • In the Energy Management segment, the number of active households is expected to amount to 345.8m users by 2026.

  • Household penetration will be 5.4% in 2022 and is expected to hit 15.0% by 2026.

  • The average revenue per installed Smart Home currently is expected to amount to US$85.34.

  • A global comparison reveals that most revenue is generated in the United States (US$3,088.00m in 2022).


2. Comfort and Lighting Apps:

  • Revenue in the Comfort & Lighting segment is projected to reach US$10.59bn in 2022.

  • Revenue is expected to show an annual growth rate (CAGR 2022-2026) of 13.80%, resulting in a projected market volume of US$17.76bn by 2026.

  • In the Comfort & Lighting segment, the number of active households is expected to amount to 387.5m users by 2026.

  • Household penetration will be 6.6% in 2022 and is expected to hit 16.9% by 2026.

  • The average revenue per installed Smart Home currently is expected to amount to US$73.89.

  • A global comparison reveals that most revenue is generated in the United States (US$3,203.00m in 2022).


3. Home Entertainment Stats:

  • Revenue in the Home Entertainment segment is projected to reach US$13.22bn in 2022.

  • Revenue is expected to show an annual growth rate (CAGR 2022-2026) of 7.67%, resulting in a projected market volume of US$17.77bn by 2026.

  • In the Home Entertainment segment, the number of active households is expected to amount to 320.2m users by 2026.

  • Household penetration will be 5.8% in 2022 and is expected to hit 13.9% by 2026.

  • The average revenue per installed Smart Home currently is expected to amount to US$105.20.

  • A global comparison reveals that most revenue is generated in the United States (US$3,570.00m in 2022).


4. Control and Connectivity Stats:

  • Revenue in the Control & Connectivity segment is projected to reach US$25.32bn in 2022.

  • Revenue is expected to show an annual growth rate (CAGR 2022-2026) of 14.18%, resulting in a projected market volume of US$43.04bn by 2026.

  • In the Control & Connectivity segment, the number of active households is expected to amount to 389.8m users by 2026.

  • Household penetration will be 6.8% in 2022 and is expected to hit 17.0% by 2026.

  • The average revenue per installed Smart Home currently is expected to amount to US$170.70.

  • A global comparison reveals that most revenue is generated in the United States (US$8,559.00m in 2022).


5. Security Stats:

  • Revenue in the Security segment is projected to reach US$18.90bn in 2022.

  • Revenue is expected to show an annual growth rate (CAGR 2022-2026) of 13.46%, resulting in a projected market volume of US$31.32bn by 2026.

  • In the Security segment, the number of active households is expected to amount to 376.0m users by 2026.

  • Household penetration will be 6.4% in 2022 and is expected to hit 16.4% by 2026.

  • The average revenue per installed Smart Home currently is expected to amount to US$137.00.

  • A global comparison reveals that most revenue is generated in the United States (US$5,818.00m in 2022).


6. Smart Appliances Stats:

  • Revenue in the Smart Appliances segment is projected to reach US$48.14bn in 2022.

  • Revenue is expected to show an annual growth rate (CAGR 2022-2026) of 14.09%, resulting in a projected market volume of US$81.55bn by 2026.

  • In the Smart Appliances segment, the number of active households is expected to amount to 339.6m users by 2026.

  • Household penetration will be 5.5% in 2022 and is expected to hit 14.8% by 2026.

  • The average revenue per installed Smart Home currently is expected to amount to US$0.40k.

  • A global comparison reveals that most revenue is generated in China (US$13,010.00m in 2022).


H. FinTech Market Outlook’s Stats, Insights, and Forecasts-2022:

  • The market's largest segment will be Digital Payments with a total transaction value of US$8,563.00bn in 2022.

  • The average transaction value per user in the Alternative Financing segment is projected to amount to US$35.71k in 2022.

  • The Neobanking segment is expected to show a revenue growth of 39.9% in 2023.

  • In the Digital Payments segment, the number of users is expected to amount to 5,197.75m users by 2026.

  • Total Transaction Value in the Digital Payments segment is projected to US$8,563.00bn in 2022.


1. Digital Payments Stats:

  • Total transaction value in the Digital Payments segment is projected to reach US$8.56tn in 2022.

  • Total transaction value is expected to show an annual growth rate (CAGR 2022-2026) of 12.77% resulting in a projected total amount of US$13.85tn by 2026.

  • The market's largest segment is Digital Commerce with a projected total transaction value of US$5.45tn in 2022.

  • From a global comparison perspective it is shown that the highest cumulated transaction value is reached in China (US$3,225.00bn in 2022).


2. Digital Investment Stats:

  • Total transaction value in the Digital Investment segment is projected to reach US$2.21tn in 2022.

  • Total transaction value is expected to show an annual growth rate (CAGR 2022-2026) of 13.43% resulting in a projected total amount of US$3.67tn by 2026.

  • The market's largest segment is Robo-Advisors with a projected total transaction value of US$1.79tn in 2022.

  • The highest cumulated transaction value is reached in the United States (US$1,452.00bn in 2022).


3. Alternative Lending Stats:

  • Total transaction value in the Alternative Lending segment is projected to reach US$344.50bn in 2022.

  • Total transaction value is expected to show an annual growth rate (CAGR 2022-2026) of 2.72% resulting in a projected total amount of US$383.60bn by 2026.

  • The market's largest segment is Crowdlending (Business) with a projected total transaction value of US$271.00bn in 2022.

  • From a global comparison perspective it is shown that the highest cumulated transaction value is reached in China (US$321,000.00m in 2022).


4. Alternative Financing Stats:

  • Total transaction value in the Alternative Financing segment is projected to reach US$8.82bn in 2022.

  • Total transaction value is expected to show an annual growth rate (CAGR 2022-2026) of 5.29% resulting in a projected total amount of US$10.84bn by 2026.

  • The market's largest segment is Crowdinvesting with a projected total transaction value of US$7.67bn in 2022.

  • From a global comparison perspective it is shown that the highest cumulated transaction value is reached in the United States (US$1,630.00m in 2022).


5. Neobanking Stats:

  • Transaction value in the Neobanking segment is projected to reach US$4.02tn in 2022.

  • Transaction value is expected to show an annual growth rate (CAGR 2022-2026) of 22.01% resulting in a projected total amount of US$8.91tn by 2026.

  • The average transaction value per user in the Neobanking segment amounts to US$19.14k in 2022.

  • From a global comparison perspective it is shown that the highest transaction value is reached in the United States (US$1,228.00bn in 2022).

  • In the Neobanking segment, the number of users is expected to amount to 350.12m users by 2026.

  • User penetration will be 2.8% in 2022 and is expected to hit 4.4% by 2026.


Source: Statista [The stats data may likely change in the future]



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