This website or blog productively aims at educating & empowering beginner and intermediate level digital marketers including online business owners to boost their business and marketing goals. [Readers from 40 Countries].
There are no sponsored posts on this blog. No free products were received. Promotions via affiliate links with commission only on successful sales/leads. Happy reading and learning.
When it comes to deciding between blogging and content writing, it really depends on what your specific goals and needs are. Both blogging and content writing can be great tools for getting your name out there and connecting with an audience, but they do have some key differences.
Blogging is typically more personal and involves writing on topics related to your own experience. It gives you the opportunity to share your unique perspective and build relationships with readers through ongoing dialogue or conversations.
“Blogging isn’t useful if you aren’t keeping tabs on performance and reader engagement. Identify the metrics you want to track, review the analytics regularly, and make data-driven decisions to optimize and maximize your blogging efforts” – SmartBug and rockcontent [Report for 2023]
Content writing, on the other hand, is usually more focused on producing informative, helpful content that is less about your own personal experiences and more about providing useful information to your audience [generally as a service offered to businesses].
Which one is better? It really depends on what you're trying to accomplish. If you want to build relationships with readers and have them get to know you better, blogging might be the better option.
If you want to provide helpful resources and be seen as an authority in your field, content writing might be the better choice.
Ultimately, it comes down to what your goals are and how you want to interact with your audience, and any other business motive. However, both are actively used in the post-pandemic era to establish oneself as a thought leader in a certain field of work.
For individuals who provide content writing services, having a personal blog might be a bonus or serve as a digital portfolio to increase business and revenue-generating opportunities.
You are currently on the Digital Marketing Forum page; for more information on various topics that may be helpful, please visit Blog Posts (button below) and [share any content post you love] with your network.