Points you should take care of while doing SEO are:
Target Relevant Primary and Secondary Keywords.
Format your Content for Search Engines and Target Featured Snippets.
Optimize Your Page Title and Meta Description.
Use Short Descriptive URLs.
Generate Backlinks from High Authority Websites.
Remove Anything That Loads Slowly.
Use a Mix of Internal and External Links.
Optimize Your Graphics.
Conduct Regular Site Audits.
Continue Learning about SEO.
Source - Semrush
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