9 Powerful Email List Building Techniques
Updated: Feb 13
9 Powerful Email List Building Techniques:
The lifeblood of any Internet marketer is their email lists. If you have an opt-in email list, then you are sitting on piles of cash, if you properly use your list then your earning potential is very high.
As many people ask or struggle "How do I build a list?" the following points describe some of the best possible ways for building your email list.
1) Free E-Courses/NewsLetters:
We are in the Information Age and so people are desperate for information. Everyone is so busy with their lives they don’t have time to find the information for themselves.
People are hungry for information, so a free e-course/newsletter will persuade people to give their email address.
Create a series that is delivered every few days into their inbox. Of course, the free e-course also slowly sells your product!
Write articles and distribute them to article directories. Include your newsletter sign-up in the resource box and if you have provided good quality content, you will get visitors who will sign up to learn more.
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3) Free E-Books:
A free e-book is an excellent way to build your list. It doesn’t have to be an epic tome, just valuable information that people will exchange their email address for. You can write one yourself or get one written for you.
Make sure though that it is information that your visitors will want to have, and make sure you have included links to your products and sites in the book. You can also include affiliate links to further maximize your earnings.
4) Free Membership Site:
Creating a free membership site is an excellent way to get people’s email addresses. Offer valuable content for free but only to signed-up members.
You can then upsell them other products or other levels of membership with more products and more resources available to them.
5) Squeeze Page or Landing Page:
A squeeze page is a pre-sales letter page where you capture a person’s email address before they move on to view your sales letter. This is reportedly very effective and you can also personalize the sales letter with their name or other details from the squeeze page.
Pop-up windows/banners, particularly unique and different windows, can be very effective at persuading people to sign up for your newsletter. These can either pop up as the visitor enters your site or when they try to leave, reminding them to sign up for more information.
7) Viral Marketing:
Viral marketing is where you give away something of value that people want to pass on to all their friends. It may be a video, a book, a game, or anything similar. However, whatever it is, it has your web address in it so people can come and sign up for your newsletter and get more info.
8) Free Giveaways:
A very popular new method of list building are the big Internet giveaways where lots of people submit products that are available for free in exchange for a newsletter sign-up. These are excellent ways to rapidly build your list – though be aware that freebie seekers may not make for the most responsive of lists.
9) Sign-up bonuses:
Offer your visitors a bonus if they sign up for your newsletter, e.g. “10% off and alike” or a number of e-books or reports that will be of interest to them.
You can easily create your list with consistent efforts and then utilize their earning capacity by using these 9 simple strategies, or techniques.
By the way, if you are interested, you may access: Boost Your E-Mail Marketing Results Using These 9 Strategies
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