Long tail keywords are search engine optimized (SEO) phrases that are specific to your website. These keywords are unique, descriptive, and relevant to the content of your website. This means they are likely to have lower competition and therefore easier to rank for.
Benefits of using long-tail keywords include:
1. Improved search engine visibility.
2. Improved ranking on search engine result pages (SERPs).
3. Increased traffic to your website.
4. More focused and relevant content on your website.
5. Higher conversion rate.
With long-tail keywords, you can fine-tune your content to be more search engine friendly so that Google can more easily interpret its meaning.
In other words, long-tail keywords provide additional context that helps Google understand what your website is all about.
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