What are the top digital advertising channels?
What are the top digital advertising channels?
The top digital advertising channels are social media and Google. Social media via social media ads, and Google via Google Ads.
According to my research, these two channels maintained their position in the top three for advertising due to their targeted advertising capabilities, content engagement, and return on investment (ROI). Remember, they are also expensive but far better than traditional advertising channels.
Alternatively, consider SEO and email marketing. While their results take time, they deliver a good return on investment (ROI).
“Global advertising spend is set to grow […] 8.2% in 2024, a boost that will see the market top $1 trillion for the first time ever,” according to WARC’s Global Ad Spend Outlook 2023/24” – Search Engine Land
Here's related information that you may also find helpful – Word of Mouth Marketing Statistics and Facts [Most powerful marketing channel].
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