How to post on Instagram to reach lot of non-followers?
There are a few things you can do to make sure your posts on Instagram reach a wider audience, even if they're not your followers:
First, use hashtags. Hashtags are a great way to reach new people who might be interested in your content. When you use relevant hashtags, your content is more likely to show up in searches, and you'll get more exposure. Make use of it with relevance.
Second, post at the right time. The best time to post on Instagram is during peak hours, when more people are online and active. If you post during off-peak hours, you're less likely to get noticed. Here is the latest research-based infographic about the timing for posts on Instagram.
Third, use Instagram Stories and Reels. Stories and reels are a great way to get more exposure because they appear at the top of the feed, and they're also more likely to be seen by people who don't follow you. Tap this opportunity to showcase your creativity to attract more audience and followers. You may also look into these ready to share reels templates that might save your time in content creation efforts!
Fourth, run ads. Ads on Instagram can be a great way to reach a wider audience, and they can be targeted to specific demographics, interests, and even locations. Frequent attempts may provide you with a greater insight to gauge the response and scale the efforts that suit your needs.
Fifth, do an experiment. Keep experimenting with your efforts to watch for how things yield the best results. Create content that inspires, motivates, engages, educates, or a combination of these which are crucial for attracting the target audience and likely may become your followers with consistent efforts.
Finally, collaborate with other users. If you collaborate with other users, you can reach their followers, and they can reach yours. This is a great way to get more exposure and grow your following.
Pro-Tip: Due to intense global competition to hook platform users, Instagram features have been updated from time to time in recent months and days. Use these to engage with followers and non-followers to the fullest extent possible. Instagram adores original content, and I've heard that its algorithm will prioritize it in the future to reach more audiences.
By the way, if you are interested, you may access these latest stats, insights, and findings from Global Social Media Trends Report that may help you!
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