At the moment, the future of SEO appears to be prosperous.
“The vast majority of SEOs (94%) said they believe Google will continue to use links as a ranking signal for the next five years” - Aira’s State of Link Building 2022 Report.
“The biggest trend in SEO isn’t a ranking factor. It’s a CTR factor. Creating memorable content is the key to long-term success (Andy Crestodina, Chief Marketing Officer and Co-founder, Orbit Media Studios, Inc)” - Semrush’s The State of Content Marketing Trends 2022
“Hopefully, Google will continue to become smarter by analyzing pages that can bring the best content experience (Liraz Postan, International SEO and Speaker, Co-founder, and CEO at LiLi Marketing Services)” - Semrush’s The State of Content Marketing Trends 2022
New search engine players are entering the SEO market [example Yep].
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