Digital Marketing Forum

Why Should I Grow My Email List?

Here are many reasons why you should grow your email list:

1. It is still one of the most effective marketing channels (algorithm proof).

2. It gives you a way to stay in touch with your readers or customers and keep them up-to-date on your latest products or services.

3. It allows you to share valuable information with your subscribers that they may not find elsewhere.

4. It can be a great way to become more personal and build trust with your readers or customers.

5. It can help you build a loyal following that will likely purchase from you again and again.

6. It can be a great way to build up automated ad campaigns that are likely to increase your ads' click-through and conversion rates.

7. It can be used as a place for readers to ask questions, receive answers from you, and have warm conversations.

8. It can also help increase your website traffic and visibility.

Having a high-quality email list can be a powerful marketing resource that allows you to reach a large number of people at once.

Additionally, if done correctly, email marketing campaigns can be highly effective at driving conversions and leads for your business.

Here's related information that you may also find helpful – Email Copywriting Tips

FAQs:

Mailchimp vs MailerLite for a Small List, Which one actually makes Sense?:

You can use MailerLite. I also suggest exploring Systeme.io, which is widely used and suitable for everyone.

How to Build Email List without Huge Social Media Audience?:

The following are various ways to build an email list without a huge social media audience:

1. Offer high-value lead magnets (guides, templates, checklists) through social media platforms. Have a page link in your bio. Alternatively, share in DMs with engagement.

2. Optimize website with strategic opt-in forms.

3. Implement exit-intent popups with compelling offers.

4. Partner with complementary businesses.

5. Guest post only on relevant industry blogs with bio links.

6. Host webinars requiring email registration.

7. Speak at industry events and generate contacts.

8. Run targeted paid ads to optimized landing pages.

9. Add email signup CTAs to all content.

10. Create referral incentives for existing subscribers.

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