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Do I need a lot of high quality backlinks to rank higher on Google or better content?

Do I Need a Lot of High-Quality Backlinks to Rank Higher on Google or Better Content?


While backlinks are still important for SEO, Google prioritizes high-quality content.


Quality content that provides value to users is fundamental to ranking higher on Google. Backlinks can complement this, but they are not the sole determinant of ranking.


Make sure the content is unique, relevant, and also satisfies search intent. Put simply, prioritize a people-centric content approach over writing exclusively for search engines.


How to Ensure Your Content is Helpful?:

How to ensure content is helpful - [people-first content] - [write helpful content]
How to Ensure Your Content is Helpful? (Source - FoundationInc)

Here's related information that you may also find helpful – How Many Backlinks is Too Many?


FAQs:


What Makes a Backlink Valuable Today?:

The following important aspects make a backlink valuable today:

  1. Relevance to your niche or industry.

  2. Traffic quality from the linking page.

  3. Contextual placement that makes logical sense.

  4. Natural link profile (not link schemes).

  5. Ability to influence AI search results or LLMs.

  6. Links from websites that actually receive visitors and are authoritative.

  7. Strategic anchor text selection.


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