[Affiliate Links SEO] - Do Affiliate Links Hurt SEO?
- Madhu Kumar C
- Feb 2, 2023
- 2 min read
Updated: Nov 10
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Do Affiliate Links Hurt SEO?:
Affiliate links, by their nature, do not hurt or necessarily damage SEO as long as they are secure.
If your content is valuable and engages your readers or visitors, the SEO performance of your website or blog will gradually increase. Affiliate links, however, may marginally detract from this experience.
To give you more information, let's go deeper.
“To attract and engage your followers, find a niche topic that interests you enough to develop regular content around it” – Google
Affiliate Links in SEO:
Generally speaking, having too many affiliate links on your website can be bad for SEO because it could make your website look spammy or like it's trying to manipulate search engine rankings.
This could lead to your website being penalized or removed from search engine rankings altogether.
It's also important to ensure that affiliate links are properly disclosed and tagged while hyperlinking within the content.
If you responsibly use affiliate links (i.e., not too many, with relevant content, and naturally used), they shouldn't negatively impact your SEO.
Remember - "In a sea of affiliate links, stand out with your unique voice and perspective. Your personal brand makes you memorable and relatable, attracting the right audience who trusts your judgment” – DailyZoo Newsletter
Do Affiliate Links Help SEO?:
No, affiliate links don't help SEO. When properly tagged with rel="sponsored" and "no follow" attributes, they neither help nor hurt rankings.
Do's and Don'ts of sharing Affiliate Links:

Does Having Affiliate Links Hurt SEO?:
No, having affiliate links won't hurt SEO. However, excessive use without proper rel="sponsored" and "no follow" attributes, hiding links, or creating thin content around them can trigger penalties. Focus on valuable content first, affiliate links second.
How Many Affiliate Links is Too Many?:
As such, there are no specific criteria regarding the number of affiliate links. However, use them naturally within high-quality content to guide your target audience or visitors in making effective decisions.
"affiliate links are not going to get you removed from Google unless you’re showing them in an unhelpful way, where users aren’t expecting them, or doing so in a way that destroys your site’s UX” – Lasso
In conclusion, affiliate links don't necessarily hurt SEO, but it's important to use them responsibly and strategically within quality content. Aim for the best user experience (UX) and provide useful content.
Here's related information that might also be useful to you – Do Affiliate Links Count as Backlinks?
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