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Will Affiliate Marketing Die? -[33 Affiliate Marketing Statistics]

Updated: 3 days ago


Will Affiliate Marketing Die? - [33 Affiliate Marketing Statistics]:

No, affiliate marketing will not die. You can learn more about the affiliate marketing sector's significance and future by reading the numerous affiliate marketing statistics and facts presented below. Google Search Trends pattern on the topic can be seen here.

Affiliate Marketing Statistics:

1. According to the source, the U.S. affiliate marketing spend is due to reach 8.2 billion U.S. dollars by 2022, up from 5.4 billion recorded in 2017 (Statista).


2. As of January 2020, Upfeat - a provider of affiliate marketing software from Winnipeg in Canada, had an annual recurring revenue of four million U.S. dollars. Shoppiday from Barcelona in Spain, had a revenue of 558 thousand U.S. dollars (Statista).


3. The domestic affiliate market size in Japan was estimated at close to 310 billion Japanese yen in fiscal year 2019. The market was expected to increase to more than 495 billion yen by 2024. Among other aspects, the source mentioned the increasing use of subscription business models and an expansion of businesses adopting e-commerce as factors driving future growth (Statista).


4. In 2020, the expenditure of affiliate marketing advertising in Thailand amounted to around 224 million Thai baht. It was also forecasted that such expenditure would increase in 2021. Many industries in Thailand had spent the most on Facebook advertisements in recent years (Statista).


5. In 2021, spending directed towards affiliate and email marketing, as well as advertising on comparison sites stood at 890 million euros in France, up from 825 million a year earlier. That constitutes an increase of eight percent year on year (Statista).


6. In 2020, 627 million British pounds were invested in affiliate marketing in the United Kingdom, up from 569 million a year earlier. Smartphone spending accounted for approximately 40 percent of the total (Statista).


7. In 2020, the United Kingdom had the biggest market for digital classifieds, directories, and affiliate advertising at over 2.2 billion euros. Germany and Russia followed, with approximately 1.3 billion and 788 million euros, respectively (Statista).


8. In 2020, digital classifieds, directories, and affiliate advertising spending in Europe decreased 9.1 percent year-on-year. Until 2019, the sector reported positive growth rates every year (Statista).


9. More than 80% of brands have affiliate programs America is the biggest player in the affiliate industry with a 39% share (@AimAffiliate/Twitter).


10. Stats reveal affiliate marketing is estimated to be worth $12 billion globally (@s0_nil/Twitter).


11. As the 2020 prognoses said, affiliate marketing is worth well over $16 billion and it’s still growing — approximately 10% Year-over-year according to the Awin Report. And these findings are based on the stats from before the covid-19 pandemic (@favouredhero/Twitter).


12. Stats reveal that Affiliate marketing statistics from BloggingX reveal that the industry is currently estimated to be worth $12 billion. This trend is additional proof that affiliate marketing is becoming a massive global industry (@certifiedqudus/Twitter).


13. 40% of online marketers consider affiliate marketing a crucial skill (@nisalink/Twitter).


14. 16% of online orders are from affiliate marketing (@benefit_sg/Twitter).


15. 81% of online brands use affiliate marketing (@kevinsvips/Twitter).


16. Affiliate marketing facts and stats reveal that nearly half of online marketers believe that affiliate marketing skills are a must-have for anyone hoping to build any sort of online career today (@AcadotMedia/Twitter).


17. Stats show that About 2 out of 5 eCommerce sales in the world happen because of affiliate marketers (@iamvictor_uk/Twitter).


18. Since 2015, revenue from Affiliate marketing program grow by 10% annually. 80% of brands and 84% of publishers Use Affiliate marketing (@Olanrewaju_H/Twitter).


19. Approximately 15% of digital media industry revenue comes from Affiliate Marketing. Affiliate Marketing generates 16% of all e-commerce sales in the US and Canada (@ceo_crispino/Twitter).


20. Affiliate marketing spending in the U.S alone is expected to reach $8.2 billion by 2022 (@kebieinam/Twitter).


21. Affiliate Marketing is expected to reach $17 billion by 2026 (@hafizaderemi/Twitter).


22. Affiliate marketing is a $12 billion industry globally, with $6.8 billion of that figure coming from the United States alone. And for marketers, affiliate marketing also recently ranked as a top in-demand skill. That’s because of its high earnings potential for advertisers and affiliates alike. (impact blog/Ryan Council, Product Marketing Manager - July 7, 2021)


23. According to a survey by Forrester, more than 80% of brands and 84% of publishers use affiliate marketing. In fact, one study found that 92% of people trust recommendations from other people, especially friends and family. Affiliate marketing leverages this trust (sendgrid blog/Nathalia Velez Ryan- March 17, 2022).


24. According to Statista, business spending on affiliate marketing will hit $8.2 billion in the U.S by 2022 (vizaca website post/April 21, 2022)


25. According to Shopify, affiliate marketing is a profitable business strategy for skilled individuals to make money (Business Insider Africa/OLAYINKA SODIQ/ April 24, 2022).


26. On average, affiliate marketers earn $52,560 annually (AdEspresso blog post/April 27, 2022).


27. Over half of UK marketers increased their affiliate marketing spend in 2021 and their revenue increased (AdEspresso blog post/April 27, 2022).


28. Global interest in affiliate marketing rose over 300% between 2017 and 2021 (AdEspresso blog post/April 27, 2022).


29. Affiliate marketing searches on Google peaked in Spring/Summer 2021, and US expenditure in the sector is expected to exceed $8 billion in 2022 (GWI, Social Trends in US Mini Report 2022).


30. Affiliate Marketing Market Set to Grow Strongly by 2028 (Voice of the South Newspaper 13 June 2022)


31. “Affiliate Marketing Tracking Software Market is growing at a High CAGR during the forecast period 2022-2029. The increasing interest of the individuals in this industry is that the major reason for the expansion of this market” (DesignerWomen, June 23, 2022)


32. Affiliate Marketing Platform Market Expected to Witness the Highest Growth 2027 I ShareASale, Awin, Amazon Associates, Commission Junction, Rakuten Marketing, Avantage Affiliate Network (High Timber Times, June 24, 2022 by anita_adroit)


33. “Affiliate marketing as an industry is now worth $12 Billion a year and is expected to grow by 10% in the next few years, contributing to about 15% of the total revenue made through ALL digital marketing” – JVZOO [Global Affiliate Network Platform]


In conclusion, affiliate marketing has proven to be a resilient and adaptable industry, constantly evolving to meet the changing demands of consumers and businesses alike.


Despite some challenges and obstacles, it remains a valuable and lucrative tool for marketers and content creators.


While it is difficult to predict the future with certainty, it is safe to say that affiliate marketing is here to stay and will continue to play a significant role in the digital marketing landscape.


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