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Is Blogging Hard? - [Time To Zoom In]

Updated: Dec 20, 2023


Is Blogging Hard
Photo by Arina Krasnikova [Pexels]

Is Blogging Hard?:

Yes, blogging is hard from an overall perspective [including my own and other experiences shared by pros, collectively], but it can also be very rewarding over time.


In fact, this is a question that many people who are considering starting a blog ask themselves again and again.


Furthermore, it is the most sought-after side hustle after affiliate marketing and a serious online business model as of now.

Do you know? - “A great way to become an authority on your topic, product, or service is to blog” HubSpot

For individuals who wish to do it as a hobby and have fewer business perspectives in mind, blogging is not hard. However, it can be hard for people who have business objectives and goals around it.


Let's dig deeper to provide you with more information. Also, don't forget to read FAQs at the end.


Why do some people think ‘Is Blogging Hard’?:

The hard part of blogging might depend on a variety of circumstances or factors. Let’s dive to know more.


Let's start with the technical side of things. Setting up a blog can be a bit challenging if you're not particularly tech-savvy.


You'll need to choose a platform (WordPress and Wix are more popular), find a hosting provider, and get your domain name registered.


Once that's done, you'll need to install your platform and choose a theme. This can take a bit of trial and error, as there are so many options out there.


Once your blog is up and running, you'll need to start customizing it to fit your brand. This can include things like adding widgets, creating menus, and tweaking to get everything just right.


Indeed, it can be time-consuming and frustrating at times, but it's all part of the process.


In my case, this did not cause me too much headache because my blog website runs on the Wix platform, of course, I do keep tweaking based on user engagement and behavior.


Now, let's start with another hard part. Blogging requires a lot of time and effort. Patience is a must to see results.


You need to come up with ideas for content, research your topics, write and edit your posts, and then promote them on social media and other channels. This can be a bit tougher task, especially if you're doing it all on your own.

Are you aware? - “Seventy-one percent of B2B buyers read blog content prior to making a purchase decision” Contently

In addition to the time and effort required, there is also a steep learning curve when it comes to blogging.


You need to learn how to create engaging content that resonates with your audience, how to optimize your posts for search engines, and how to promote your blog effectively.


This can take some time to master, but there are many resources available online to help you learn the ropes [like reading experts’ tweets, email newsletters, social media communities and groups, and other blog posts related to blogging].

Do you know? - “Twenty-nine percent [29%] of marketers use a search-optimized website and blog to attract and convert leads” HubSpot’s 2023 State of Marketing Report

Writing blog post content can take anywhere from a few hours to a few days depending on the length and complexity of the post. You'll also need to edit and proofread your work before publishing it.


6 Hacks for Writing SEO Blog Articles Faster:

But, thanks to the development of generative AI tools, you no longer need to put in countless hours and days because you can now create content for blog posts in a matter of seconds.

“AI content quality is already seen as really good. 65.8% of people think AI content is equal to or better than human writing” AuthorityHacker’s AI Survey 2023 Report

Of course, you may periodically sample check for plagiarism if you're worried, make sure to review it, fact-check it, make any necessary changes, and then publish it.


The SEO performance of websites and blogs [on an overall basis] is not as good at the moment, as it once was [before Dec 2022] because of ongoing search engines' generative AI experience and experiments including updates by Google.


Simply said, there are fewer clicks and visitors to websites and blogs, and this concern has generated considerable discussion and has been widely shared on social media networks. Of course, this could also be a temporary phase.


In other words, SEO [Search Engine Optimization] is vital to the success of blog posts in terms of ranking, and high-quality, valuable content that is based on user intent or search intent will rule the day moving forward.

“Keeping an eye on the news in your niche is a great way to generate new blog post ideas. Try to add unique insights or opinions so your articles stand out” Semrush

Which tactics help blog posts rank more highly?:

On the other hand, blogging can also be very rewarding. For starters, it allows you to share your thoughts and ideas with the world.


You can use your blog as a platform to showcase your expertise in a particular field, or simply share your hobbies and interests with others.


It can also be a great way to connect with like-minded people. By sharing your content on social media and other channels, you can attract an audience that shares your interests and engages with your content.


This can lead to meaningful conversations and even build relationships.

“Blogging isn’t useful if you aren’t keeping tabs on performance and reader engagement. Identify the metrics you want to track, review the analytics regularly, and make data-driven decisions to optimize and maximize your blogging efforts” – SmartBug and rockcontent [Report for 2023]

Blogging can also be very lucrative if you do it right.


By building a loyal audience and creating quality content, you can attract advertisers, get approved for ad networks, and also sponsors who are willing to pay you for exposure on your blog.


You can even promote affiliate products [via affiliate marketing] to increase your online income. Thus, it can be a great way to monetize your passion and also turn it into a profitable online business.


If interested, access 44 different ways to earn income from blogging.

Are you aware? - “About 15% of bloggers make a full-time income from blogging ($30K a year)” Ahrefs

For businesses and brands, using blogs as a channel for content marketing helps generate quality leads and sales over time, as well as establish brand and authority and make the process very affordable.

"Having a blog on your website is a compelling way to capture leads for your SaaS company. You can add CTAs and signup links to your blog post to drive the users. Adding newsletter signup bars also helps in collecting leads” Outgrow

How are bloggers driving traffic to their content?:

So to conclude, is blogging hard? Yes, it is, but it can also be incredibly rewarding.

If you're willing to put in the time and effort required and are passionate about your topic [niche], then blogging can be a great way to share your ideas with the world, connect with others, and even make good money in the process.


Just remember to stay consistent, adapt to SEO trends, engage with your readers, and always strive to improve your writing skills so that it is easier than ever for you to blog.


FAQs:

Why are Blog Posts Important?:

Blog posts are important because they:

  1. Drive Traffic: Quality content attracts visitors to your blog or website.

  2. Build Authority: Regular, insightful posts establish expertise in your niche and also help build a personal brand.

  3. Boost SEO: Search engines favor fresh, relevant content.

  4. Engage Audiences: Blogs foster interaction and connection with your audience.

  5. Promote Products and Services: Effective for showcasing and promoting offerings.

  6. Enhance Brand Visibility: Consistent blogging increases online presence.

  7. Earn Income: Blogs improve opportunities to earn various streams of online income.

These aspects also make a point about why blogs are important for business.


Why is a Blog Important?:

A blog is important because it serves as a dynamic platform to share valuable information, engage with audiences, improve SEO, establish authority in a niche, and promote products or services, contributing to overall brand visibility and online success.


Why is it Important to Post to a Blog Regularly?:

It is important to post to a blog regularly for the following reasons:

  1. Maintain Freshness: Keep content current and relevant.

  2. Improve SEO: Search engines favor regularly updated sites.

  3. Engage Audiences: Provide consistent value to your readers.

  4. Establish Authority: Demonstrate ongoing expertise in your field.

  5. Drive Traffic: Regular updates attract and retain visitors.

What do Blog Posts Look Like?:

Blog posts typically consist of written content presented in a structured format, including headings, paragraphs, and images.


They aim to convey information, insights, or stories on a specific topic, often with a specific tone based on context.


Elements such as links, bullet points, and multimedia may enhance readability, making the content engaging and accessible to online readers.


Good and Bad Blog Post Content Structure for Good SEO:

Purpose of Blog Posts:

The purpose of blog posts is to inform, engage, and provide value to a target audience on specific topics, thereby establishing authority, improving SEO, and driving traffic to a website or platform.


Why is a Blog called a Blog?:

The term "blog" is a shortened form of "weblog," originally coined to describe online journals or logs of information, and over time, it evolved into the commonly used term "blog" to refer to regularly updated content on a website.


Why Blogs are Good?:

Blogs are good because they offer a platform to share valuable content, engage audiences, enhance online visibility, and establish authority in a cost-effective and accessible manner.


Is a Blog Post an Article?:

Yes, a blog post is a type of article, typically shorter to medium in length [300 to 1400 words] and more informal, published on a dedicated blog platform.

blogs are still getting longer - [blog post length] - [words in a blog post]
Image Source - Orbit Media Studios [Bloggers Survey 2023]

What Makes a Blog Popular?:

A popular blog is characterized by consistent, valuable content, an engaging writing style, audience interaction, effective promotion, and specifically relevance to the target audience's interests.


Are Blogs Important?:

Yes, blogs are very important. There is absolutely no doubt about it.

“Consistency and patience are key elements of maintaining a professional blogging presence. Moreover, your blog is a big part of your SEO efforts, which is another facet of your marketing strategy that you can somewhat control” MarketingProfs

Are Blog Posts Reliable?:

The reliability of blog posts varies; it depends on the source, the author's expertise, and the quality of the information provided while effectively understanding audience needs.


Which Type of Blog is the Most Popular?:

The popularity of blog types varies, but lifestyle blogs, personal blogs, and niche-specific blogs tend to be among the most popular.


Where are Blogs Posted?:

Blogs are posted generally on owned individual or business-specific blogging platforms [built through WordPress, Wix, and others] and on public blogging platforms like Blogger, Medium, HubPages, Vocal Media, and others.


Types of Content Bloggers are Publishing:

Types of Content Bloggers are Publishing
Image Source – Orbit Media Studios [Bloggers Survey 2023]

Are Blogs Popular?:

Yes, blogs are popular. There is no doubt about it. In fact, they are the most cost-effective ways to create, publish, and promote content. This AI era has already significantly increased their popularity in multiple ways.


How are Blogs Important for Professionals?:

Blogs are important for professionals as they provide a platform to showcase expertise, build credibility, network, and stay updated in their niche.

“Blogs give people a reason to come to your site beyond the marketing. They also give a way to publicize your authority” Level343

Is Blogging Popular?:

Yes, blogging is popular. Indeed, there should be no doubt about this. In fact, the massive launch of Generative AI in 2023 has boosted its popularity, leading numerous individuals, brands, and businesses to engage in blogging.


Which Blog is the Most Influential, Why?:

Determining the most influential blog is subjective, as it depends on the industry and niche. However, it typically has high-quality content, a large and engaged audience, and a strong reputation for expertise and credibility in its niche.


Here's related information that you may also find helpful – Why Blogs Fail? [Top 7 reasons along with pro-action plans for success].


P.S: Ready to [unlock the power of digital marketing] and drive [your] business forward? – Access my forum today


P.S.S: Please don’t forget to forward this blog post to your network so they can get the best tips, practices, strategies, education, resources, & tools to help their businesses grow [sharing is caring].

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