Is Blogging Hard?:
Yes, blogging is hard from an overall perspective [including my own and other experiences shared by pros, collectively], but it can also be very rewarding over time.
In fact, this is a question that many people who are considering starting a blog ask themselves again and again.
Do you know? - “A great way to become an authority on your topic, product, or service is to blog” – HubSpot
For individuals who wish to do it as a hobby and have fewer business perspectives in mind, blogging is not hard. However, it can be hard for people who have business objectives and goals around it.
Why do some people think ‘Is Blogging Hard’?:
The hard part of blogging might depend on a variety of circumstances or factors. Let’s dive to know more.
Let's start with the technical side of things. Setting up a blog can be a bit challenging if you're not particularly tech-savvy.
You'll need to choose a platform (WordPress is one of the most popular), find a hosting provider, and get your domain name registered.
Once that's done, you'll need to install your platform and choose a theme. This can take a bit of trial and error, as there are so many options out there.
Once your blog is up and running, you'll need to start customizing it to fit your brand. This can include things like adding widgets, creating menus and tweaking to get everything just right.
In fact, it can be time-consuming and frustrating at times, but it's all part of the process.
In my case, this did not cause me too much headache because my blog website runs on the Wix platform, of course, I do keep tweaking based on user engagement and behavior.
Now, let's start with another hard part. Blogging requires a lot of time and effort. Patience is a must to see results.
You need to come up with ideas for content, research your topics, write and edit your posts, and then promote them on social media and other channels. This can be a bit tougher task, especially if you're doing it all on your own.
Are you aware? - “Seventy-one percent of B2B buyers read blog content prior to making a purchase decision” – Contently
In addition to the time and effort required, there is also a steep learning curve when it comes to blogging.
This can take some time to master, but there are many resources available online to help you learn the ropes [like reading experts’ tweets, email newsletters, social media communities and groups, and other blog posts related to blogging].
“Twenty-nine percent [29%] of marketers use a search-optimized website and blog to attract and convert leads” – HubSpot’s 2023 State of Marketing Report
6 Hacks for Writing SEO Blog Articles Faster:
But, thanks to the development of generative AI tools, you no longer need to put in countless hours and days because you can now create content for blog posts in a matter of seconds.
“AI content quality is already seen as really good. 65.8% of people think AI content is equal to or better than human writing” – AuthorityHacker’s AI Survey 2023 Report
Of course, you may periodically sample check for plagiarism if you're worried, make sure to review it, fact-check it, make any necessary changes, and then publish it.
The SEO performance of websites and blogs [on an overall basis] is not as good at the moment, as it once was [before Dec 2022] because of ongoing search engines' generative AI experience and experiments including updates by Google.
Simply said, there are fewer clicks and visitors to websites and blogs, and this concern has generated considerable discussion and has been widely shared on social media networks. Of course, this could also be a temporary phase.
In other words, SEO [Search Engine Optimization] is vital to the success of blog posts in terms of ranking, and high-quality, valuable content that is based on user intent or search intent will rule the day moving forward.
“Keeping an eye on the news in your niche is a great way to generate new blog post ideas. Try to add unique insights or opinions so your articles stand out” – Semrush
Which tactics help blog posts rank more highly?:
On the other hand, blogging can also be very rewarding. For starters, it allows you to share your thoughts and ideas with the world.
You can use your blog as a platform to showcase your expertise in a particular field, or simply share your hobbies and interests with others.
It can also be a great way to connect with like-minded people. By sharing your content on social media and other channels, you can attract an audience that shares your interests and engages with your content.
This can lead to meaningful conversations and even build relationships.
“Blogging isn’t useful if you aren’t keeping tabs on performance and reader engagement. Identify the metrics you want to track, review the analytics regularly, and make data-driven decisions to optimize and maximize your blogging efforts” – SmartBug and rockcontent [Report for 2023]
Blogging can also be very lucrative if you do it right.
By building a loyal audience and creating quality content, you can attract advertisers, get approved for ad networks, and also sponsors who are willing to pay you for exposure on your blog.
You can even promote affiliate products [via affiliate marketing] to increase your online income. Thus, it can be a great way to monetize your passion and also turn it into a profitable online business.
If interested, access 44 different ways to earn income from blogging.
“About 15% of bloggers make a full-time income from blogging ($30K a year)” – Ahrefs
For businesses and brands, using blogs as a channel for content marketing helps generate quality leads and sales over time, as well as establish brand and authority and make the process very affordable.
"Having a blog on your website is a compelling way to capture leads for your SaaS company. You can add CTAs and signup links to your blog post to drive the users. Adding newsletter signup bars also helps in collecting leads” – Outgrow
How are bloggers driving traffic to their content?:
So to conclude, is blogging hard? Yes, it is, but it can also be incredibly rewarding.
If you're willing to put in the time and effort required and are passionate about your topic [niche], then blogging can be a great way to share your ideas with the world, connect with others, and even make good money in the process.
Here's related information that you may also find helpful – Why Blogs Fail? [Top 7 reasons along with pro-action plans for success].
P.S: Ready to [unlock the power of digital marketing] and drive [your] business forward? – Access my forum today
P.S.S: Please don’t forget to forward this blog post to your network so they can get the best tips, practices, strategies, education, resources, & tools to help their businesses grow [sharing is caring].